FREE EBOOK 30 MAXIMUM CONVERSION RATE TIPS
June 6, 2009 – 9:26 am | by
“Increase Your Sales Copy’s Conversion Rate By Making Minimum Changes That Deliver Maximum Impact!”
The use of sales letters had been around for as long as direct response marketing have been practiced in the conventional “brick and mortar” world.
And ever since the Berlin wall came down and the World Wide Web came up, it did not take long for people from business backgrounds to tap into the growing world of E-Commerce.
And it certainly didn’t take long for direct response marketers to carry their offline practice into the online world.
Many average sales copies today are written in such a boring manner. You can immediately hook your prospect’s interest by relating a fable or preferably a true story on your account.
Most importantly, the story must have to do with your offer later in the middle of your sales copy.
Not only does it make your testimonials more believable (since mere text and names can be easily faked by just about anyone), the URLs make it possible for your prospects to possibly crosscheck with them.
Also, photos add a hidden message whereby you took some effort to get these people to endorse you and your product/service.
So make an effort to get not only the URLs but also photos where possible.
FREE DOWNLOAD EBOOK 30 MAXIMUM CONVERSION RATE TIPS
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Tags: conversion rate tips, direct response marketing, e-commerce, ebook, master resale rights, master resell rights, sales copies, sales copy conversion rate, sales letter, world wide web
