EBOOK 50 POWERFUL TIPS TO INCREASE SALES WITH UPSELLS
August 27, 2009 – 12:43 pm | by
Upselling is simply the process of selling an additional or an upgraded product to a customer. In order to keep the money coming in, you always want to go for this little extra, whenever the opportunity presents itself. Here’s how to go about it:
1. Include a discount for a related product in the body of your informational product. If they like what they have already bought, they are more likely to come back for more.
7. Explain why that additional product would make life so much easier for the customer.
15. Do promotional campaigns that demonstrate how two products can work together to create superior results.
20. Target your upselling attempts. Not every customer is ripe for this type of activity. Go for the ones who are ready today, and revisit the others at a later date.
32. Make it clear you have the best interests of the customer at heart. If it is obvious you just want to make a sale, you’ll lose them in a short period of time.
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