Why do some web site owners find that they only get a 1 percent Adsense conversion rate while others report a 20 percent or better average? Adsense conversion depends on a number of factors and there are many things you can do on your web site to increase the number of click through’s.
First of all, what is Adsense?
When people buy ads on Google, they have the option of also placing the ads on the content network. Actually, they default to placing the ads on the content network and have to remove that option if they want to only place the ads on Google’s search pages. These ads on Google are called Adwords.
Adsense, on the other hand is Google’s word for you, the website owner, who places their ads on your pages. You get a percentage of the amount of money that Google gets for each ad.
Of course, people have to actually click on the ad in order for you to get paid. So, your job as an Adsense merchant is to do two things. First, you have to get people to come to your site and then you have to get them to click on the ads on your page.
Getting people to your site is beyond the scope of this article, but I am going to show you how to get people to click on your ads.
First of all, you want to have laser-focused content. A blog about your life where you talk about breaking up with your girlfriend one day and about memories about fishing with your grandpa the next is not going to make much money. If you want to slap Adsense on a blog to make a few pennies, that’s okay. But as a business model, it stinks.
Instead, create a website or blog around one highly focused, high earning concept. For instance, a site about car insurance or personal injury law is going to make more money than a site about hummingbird feeders. It’s a matter of supply and demand.
Next, you want to have a lot of pages of content. Articles over 500 words just perform better. People feel like they’ve gotten some “meat” from your site and don’t hit the back button as quickly. You should have at least 20 pages of content on each Adsense site and many have hundreds of pages.
Not only does that give a visitor multiple places to enter, they can also navigate within your site to have a good experience. Then, when they click away, it will likely be through one of your Adsense links rather than through a back button.
The look of your site also matters. You don’t want the ads to just “blend in.” Make the links stand out so people will know to click them. Many studies have shown that the 250×250 leaderbox put flush left under the headline with the article wrapped around converts the best.
Of course, you should do your own testing on all of these features. Adsense is a moving target. The only way to stay on top of Adsense Conversion is to continually monitor your performance.
For some time now I have been aggressively marketing my Geocities website without the prospect of any financial return. The site is content based so I did not expect to generate any product sales and neither was I able to lure potential sponsors.
I’ve been working with Google’s Adsense program for a while now. If you’re not already in the program, why not take a look at it now at https://www.google.com/adsense. I really like Adsense. It makes me money and it’s easy to work with. Just some simple copy & paste into your webpage and you’re done. Right?
The truth about Google’s Adsense program is that it is amazing. It’s the greatest affiliate program ever invented. There is no affiliate program that even comes close. If you are not using Google’s Adsense, you’re truly missing out on a great opportunity. I’ve tried several other affiliate programs, and the only one that is creating revenue even close to Google’s, is the Amazon.com affiliate program. Amazon.com’s affiliate program pays 5% commission and up for shipped products. It’s not really clear how Google pays you, but let me tell you it seems very fair. They do not pay per clicks, leads, or click throughs; they have a secret formula that no one will tell. But trust me it works. I was making pennies off of clicks monthly, until I joined Google. Then the pennies became dollars.
Ultimately, if an attractive advertisement is staring straight at them, they might investigate further. This is true even if this wasn’t the original intention.
Adsense is an attractive method of marketing for businesses. Traditionally, website ads needed to pay for their display placement on websites. With Adsense, the advertiser does not pay for placement. The advertiser pays for clicks. Hence, the name “Pay Per Click” (PPC). The way this works is rather simple. The advertiser only needs to pay for those visitors who actually click on the ads. If no one clicks on the ads, they are not charged a fee. This encourages more and more advertisers to become involved with Adsense. As such, the pool of advertisers in the Adsense realm is so vast there are now advertisers for any and all websites.
Of course, in order to earn money from Adsense you will need a viable venue on the web that will attract visitors. This comes in the form of a niche website. As the name implies, a niche website is a website that appeals to a certain audience. Through targeting this audience and attracting them to the site, you will also provide them with exposure to the many Adsense ads that will appear on the site itself.
Instead, take your time with each niche website you create. Make sure they follow all the established rules of quality website design and presentation. Ensure that the content of the website is valuable and worth reading. Make the site look like a professional, quality work and not a rush job. Do this with every website you create. This will greatly increase the odds of success.
A blog is a website which is always being updated with up to date information. A blog serves the sole purpose of educating and entertaining people. Just like a good daily news program, or local newspaper, good blogs provide you with a nice balance of education and entertainment. A good blog is one which has alot of content, teaches you something new and entertains you a bit in the process. Foy your blog to be successful you will want to make sure you incorporate eash of these three things into your own blog as well. The most successful blogs on the internet do this and do it quite well.
Google started a program called Adsense. Adsense is for website owners to make money by hosting other business’s advertisements on their websites. These Adsense ads can also be hosted on a blog, even if it is hosted by a free blog service. Google owns both blogger and adsense so they are both programmed to be very simple for anyone to use. Because google owns both blogger and adsense they go extremely well together.
* The ins and outs of Google Adsense, so that you can use it to steadily increase the revenue from your website.
Ultimately, if an attractive advertisement is staring straight at them, they might investigate further. This is true even if this wasn’t the original intention.
A blog is a website which is always being updated with up to date information. A blog serves the sole purpose of educating and entertaining people. Just like a good daily news program, or local newspaper, good blogs provide you with a nice balance of education and entertainment. A good blog is one which has alot of content, teaches you something new and entertains you a bit in the process. Foy your blog to be successful you will want to make sure you incorporate eash of these three things into your own blog as well. The most successful blogs on the internet do this and do it quite well.
